| What it does | Bold, affordable fragrance and home scents inspired by culture and self-expression
| Find your color season in one minute for $9
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| Stage | Not given
| Startup
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| Founded | Not given
| 2026
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| Based in | US
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| Pricing model | Paid
| Paid
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| Pricing | Individual fragrances from $39; sample sets starting from $1 per sample; bundles and sets from $39 to $117; free shipping on orders $75+; shipping $7.95 for single item orders
| One-time purchase: $9 for one color analysis (early-bird price, will increase)
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| Key features | - Designer-inspired fragrance formulas capturing the mood and character of iconic scents
- Premium-grade ingredients selected for depth, wear, and performance
- Fragrances developed by expert luxury perfumers
- Vegan, cruelty-free formulas free from sulfates and parabens
- Made in the U.S. with globally sourced ingredients
- $1 sample trials to test fragrances before buying full bottles
- Bundle Builder to customize 2, 3, or 4-scent fragrance sets
- Long-lasting fragrance performance designed to last for hours
- Home fragrance products including room sprays and diffusers
| - Determines one of 12 seasonal color types
- Provides personalized 10-color palette
- Analyzes photos or Instagram profiles
- AI reads undertone, depth, and contrast
- Results saved to user account
- Free undertone test available
- Printable palette cards
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| What makes it different | - Premium fragrance quality without luxury brand markup or gatekeeping
- Designer-inspired formulas that capture the spirit and wear of iconic fragrances at a fraction of the price
- Affordable pricing based on fair scent investment rather than brand name or packaging
- Rooted in Hispanic culture and bold self-expression philosophy
- Allows customers to enjoy fragrance daily without saving it for special occasions
| - $9 instead of $250–$400 charged by in-person stylists
- One-minute analysis vs. weeks of waiting for appointments
- Built men-first for menswear applications
- AI reads colors the same way trained colorists do
- One-time payment with no subscription or upsells
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| Community votes | 0 | 0 |
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| DR (Domain Rating by Ahrefs) | 27 ▼ −1 (down) since last check | 2 ● no change since last check |
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| Trust Flow (Majestic) | 27 | 16 |
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| Citation Flow (Majestic) | 24 | 29 |
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| Referring domains (Majestic) | 129 | 30 |
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Así
Colorito