| What it does | Bold, affordable fragrance and home scents inspired by culture and self-expression
| Personal color analysis from your photos in minutes
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| Stage | Not given
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| Founded | Not given
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| Based in | US
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| Pricing model | Paid
| Freemium
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| Pricing | Individual fragrances from $39; sample sets starting from $1 per sample; bundles and sets from $39 to $117; free shipping on orders $75+; shipping $7.95 for single item orders
| Color analysis is free. Studio previews start from $19 one-time payment or subscription options available; credits power studio features (hair color or makeup try approximately 5 credits, photoshoots from about 5 credits per image).
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| Key features | - Designer-inspired fragrance formulas capturing the mood and character of iconic scents
- Premium-grade ingredients selected for depth, wear, and performance
- Fragrances developed by expert luxury perfumers
- Vegan, cruelty-free formulas free from sulfates and parabens
- Made in the U.S. with globally sourced ingredients
- $1 sample trials to test fragrances before buying full bottles
- Bundle Builder to customize 2, 3, or 4-scent fragrance sets
- Long-lasting fragrance performance designed to last for hours
- Home fragrance products including room sprays and diffusers
| - AI-generated 30-color personal palette
- AI photoshoot generation in your colors
- Virtual hair color try-on on your photo
- Makeup shade preview (lipstick, blush, eyeshadow)
- Outfit try-on previews on your face
- AI stylist for personalized recommendations
- Makeup recommendations based on your palette
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| What makes it different | - Premium fragrance quality without luxury brand markup or gatekeeping
- Designer-inspired formulas that capture the spirit and wear of iconic fragrances at a fraction of the price
- Affordable pricing based on fair scent investment rather than brand name or packaging
- Rooted in Hispanic culture and bold self-expression philosophy
- Allows customers to enjoy fragrance daily without saving it for special occasions
| - Previews render on your real selfie, not generic models
- One-time payment with no subscription required
- Results in minutes instead of hours or days
- Based on established seasonal color theory, not generic quizzes
- Computer vision paired with color science for accuracy
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 28 ● no change since last check | 36 ● no change since last check |
| Trust Flow (Majestic) | 27 | 23 |
| Citation Flow (Majestic) | 24 | 43 |
| Referring domains (Majestic) | 129 | 769 |