Founder story
Natalie Lock and the idea behind VIP Life Retail

About Natalie Lock, Co-Founder & Office Manager · United Kingdom
Published · 1 minute read
How it started
Two founders stand behind VIP Life Retail, and we are proud to introduce them. Natalie Lock shares the founding of this site, and the idea began with her. Her other founding role is at Zinn Hub.
Neil Lock is the other founder here, and the developer who designed and built the site. His work extends beyond it: Zinn Hub came from his keyboard, as did PBN LTD, plus Zinn DigitalĀ®. Together, the two founders give this site its shape.
What we built
VIP Life Retail: The UK house for premium retail and lifestyle launches: new maisons, ateliers and boutique brands, presented one edit at a week.
Zinn Hub: A counter for digital craft, staffed by vetted freelancers.