Is Omniconvert Commander the same as Nexus by Omniconvert or Reveal?

Yes. Reveal became Nexus by Omniconvert in 2026, and Nexus by Omniconvert became Omniconvert Commander. Existing Reveal customers automatically get Omniconvert Commander free with all their current features plus new ones, with nothing to migrate.

How does Omniconvert Commander measure profitability differently from other tools?

Omniconvert Commander calculates True Profit by accounting for revenue minus COGS, shipping, returns, discounts, ad spend and platform fees, rather than focusing on ROAS which can be misleading. This shows actual business profitability.

What are the autonomy levels available in Omniconvert Commander?

Omniconvert Commander offers four autonomy levels: Live (read-only observation and reporting), Beta Recommend (generates opportunities for you to execute), Beta Approve (creates and stages everything for one-click approval), and Autonomous (coming next, executes routine actions within user-defined rules).

What experience did Omniconvert bring to building Omniconvert Commander?

Omniconvert built Omniconvert Commander on 13 years of eCommerce optimization experience, having run over 70,000 experiments for more than 2,500 brands on their platforms.

What is eCommerce AI automation?

eCommerce AI automation uses AI to replace the manual marketing decision layer: it detects growth opportunities, generates ad creatives and campaign packages, and optimizes spend for real profitability. Omniconvert Commander connects to your eCommerce stack to identify what to test and to measure True Profit instead of ROAS. Launch-ready asset generation is in beta.

Ecommerce & Retail

Presented by VIP Life Retail · Ecommerce & Retail

Omniconvert Commander

AI Growth Operating System for eCommerce that finds opportunities and turns them into campaigns, ads, landing pages and experiments

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AI eCommerce growth engine that connects store, ads and customer data, finds profit opportunities, and orchestrates campaigns across channels.

The story

Screenshot of the Omniconvert Commander homepage — omniconvert.com, as visitors see it

Omniconvert Commander is an AI-powered growth operating system for eCommerce brands. It connects signals across your store, customers, advertising, website behavior, reviews, support and competitors to identify growth opportunities ranked by profit impact. The system generates hypotheses, creates campaigns, ads and landing pages, and executes them with human approval. It measures True Profit accounting for COGS, shipping and returns, rather than vanity metrics like ROAS. The platform is built specifically for Shopify brands and integrates with Meta, Google Ads, Klaviyo and other tools. Users can control autonomy levels from read-only observation to supervised approval to autonomous execution.

Signature features

Anomaly detection across store, ad and customer data
Growth opportunities ranked by profit impact
Hypothesis generation and experiment execution
Ad creative and campaign package generation
Competitor ad library monitoring
RFM segmentation and CLV tracking
Dynamic audience builder with Meta and Google sync
True Profit measurement after COGS, shipping and returns
Message-matched campaigns across all channels

Pricing

Pricing model: Free

Free for founding brands with no feature gates

See Omniconvert Commander's full pricing (opens in a new tab)